What's going on, LinkedIn?
Let’s chat about the recent shift on LinkedIn… It’s no longer drooling over vanity metrics like impressions and likes. Now it’s obsessed with one thing: meaningful engagement.
A Look at the Most Unhinged Marketing Trends: WOOF Edition
There’s a fine line between being relatable and being... well, uncomfortably online. And lately? The internet is giving major "main character syndrome"—especially in the world of marketing.
How Psychology Shapes Marketing: The Phenomena You Need to Know
At WOOF, we love a clever campaign as much as the next team, but we’re also obsessed with the why behind what works. If you're not factoring in human behavior, you're missing half the strategy.
10 Takeaways from MDMC 2025 That Every Marketer Should Know
Here’s the deal… you’re not just competing with other brands anymore. You're up against memes, GRWMs, pop culture chaos, and dance trends from 2019 that somehow still slap.
The Great Social Shift: Is X Losing Its Grip?
Let’s be real, nobody asked for "X." And based on the vibes (and data), it’s safe to say most of us aren’t posting over there anymore.
Breaking News… About Newsletters
With a 50% spike in newsletter production, LinkedIn is making it even easier to get your content in front of the right people and keep them coming back for more.
Swipe Right on Marketing: A Love Story Between Brands and Their Audience
The Awkward First Date: Catching the Eye
Why User-Generated Content is the Future of Social Media Marketing
Today’s social media landscape is ruled by one magical, cost-saving trend: User-Generated Content (UGC).
POV: Your Life Has Improved Because You Found the Marketing Help You Needed
Picture this: You're sipping your morning coffee, inbox finally under control, and your notifications aren't screaming at you.
Let’s Talk ChatGPT: Your Tool, Not Your Crutch
It’s no secret that AI tools like ChatGPT have revolutionized the marketing world.
10 Takeaways from MDMC 2025 That Every Marketer Should Know
WOOF Social Marketing team attending MDMC marketing conference
The Great Social Shift: Is X Losing Its Grip?
We’re breaking down what’s really going on with X (formerly Twitter)—user shifts, ad declines, and what it means for your social strategy in 2025.
Breaking News… About Newsletters
Newsletters are making a comeback—and not just for B2B. Here's why smart brands are investing in email again (and how to make yours worth opening).
So You’re Thinking About Investing in Marketing… Let’s Talk About the Buzzwords
Full-funnel. Omni-this. KPI-that. If you’re investing in marketing but sick of jargon, this is your crash course in what really matters (and what doesn’t).